The total mass of human-made materials at the start of the 20th century amounted to just 3% of Earth’s biomass. Since then, that number has doubled every 20 years. In fact, following the mid-century global production boom, manufacturing surged to such an extent that the amount of man-made mass now exceeds the Earth’s biomass.
We have turned our attention to a product whose usage is so limited in time, that its afterlife is more impactful than its production process
At Beaulieu, we are committed to a future centered on recyclable products that use resources more efficiently ánd more sustainably. Determined to put that commitment into practice, we have turned our attention to a product whose usage is so limited in time, that its afterlife is more impactful than its production process: needle felt event carpet.
The benefits of needle felt carpet in living up to an event or exhibition’s demanding conditions are obvious: durability, acoustical improvement, ease of installation, a wide range of colors, … . We at Beaulieu aim to combine these proven characteristics with the noble goal we embraced and set ourselves to reach: sustainable entrepreneurship.
Just consider that the total annual amount of exhibition carpet produced worldwide would cover almost the entire surface area of the Brussels Capital Region. Not just once, but each and every year, again and again. Event carpets are used, on average, between 1 and 10 days, yet they take up a significant percentage of the total waste stream generated at an exhibition or event. A challenge worth meeting.
The total annual amount of exhibition carpet produced worldwide would cover almost the entire surface area of the Brussels Capital Region. Not just once, but each and every year, again and again.
This is why we are working towards a future in which exhibition flooring is no longer disposable, but rather a textbook example of a sustainable product. After intensive research, we not only managed to dramatically reduce the environmental impact of the production process, but we also succeeded in ensuring that our event carpets, once used, can be fully converted into a pure high-grade recyclate. As such, they can enjoy a high-end second life. And a third, and a fourth, and a fifth ….
Our Rewind carpets are a pragmatic solution to both the economic and environmental aspirations of all stakeholders: distributors, installers, exhibition centres, event organizers, logistic partners as well as recyclers and companies active in waste management, and local government.
We invite you to discover the numerous advantages and the unique appeal of our Rewind carpets so that together; we can roll out the carpet for a more sustainable future!